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Do not be fooled, Betting is an extremely tough profession to be consistently profitable in. Any thoughts you might have, that you can throw a few quid into a betting account, select a few winners and away you go ready to retire in 6-months are ludicrous. Consider, if that were the case, everyone would be doing it. 
To put it simply if you have ambitions to be successful then you need to treat your Betting exactly the same as you would as a long-term financial investment. 

As a general rule-of-thumb, you should be expecting a 3 to 5 year period to see substantial returns on your investment. There are some absolute Betting Key Fundamentals which we have listed below - they all carry their own level of importance, but they are all key fundamentals. 
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NON-NEGOTIABLE BETTING KEY FUNDAMENTALS

1. TO BE SUCCESSFUL YOU MUST BE DISCIPLINED, HAVE BETTING INTELLIGENCE AND PATIENCE 
​2.  FINANCIAL PLANNING AND GENERAL MONEY MANAGEMENT ARE KEY ESSENTIALS 
​3. SELECTION PROCESS OF POTENTIAL STRATEGIES
Consider from a marketing point of view, there would be nothing better than to say look how this has performed over X-period or to say look how much you would have won over the past 3-months following this strategy - we could say this with thousands of possible strategies - but strategies that over a 3-year period would have performed miserably  
The question that everyone really needs answering is how did a strategy perform over a long enough period to make a difference.  

Below we have set out rules that you should apply to your betting 

You should consider these rules to be the NON-NEGOTIABLE'S  If you consider and plan these correctly you will give yourself a real opportunity to do well. 

THE CONSTRUCTION OF YOUR BETTING PORTFOLIO
It is crucial that you set out the structure of your Betting Portfolio. It doesn't have to be something to complicated, in fact making a simple model is more prudent. All successful business models, regardless of industry will have a plan and structure that will guide their workflow. Below we have broken the structure down in to several key points. 

1. TIME FRAME TO RUN THE PORTFOLIO
Very important place to start and hopefully for some, this will bring an immediate dose of reality. If you want your portfolio to be a financial success then it needs to run over several years (several months or weeks is simply not going to cut it). A minimum of 5-years is recommended - but 5-years actually means 5-years, do not set out to do 5-years, only do 1 or 2-years and think you've done enough, you've gave it enough time - because you haven't. 
Think about your start and initial end date. If you were to start January 2020, that would mean you running your portfolio until December 2025. Of course, if come December 2025 your portfolio is running well, you would naturally carry on - but the point here is to set out a minimum time frame you are prepared to commit to your betting project.  

2. FINANCIAL PLANNING AND GENERAL MONEY MANAGEMENT 
Be under no illusion, betting is an extremely taxing mental battle

3. SELECTION PROCESS OF POTENTIAL STRATEGIES

Be under no illusion, betting is an extremely taxing mental battle

4. KNOW THE INDIVIDUAL STRATEGY CHARACTERISTICS AND PLAN ACCORDINGLY
Be under no illusion, betting is an extremely taxing mental battle

5. EXECUTION

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